Editorial: “I’ll Buy the Flowers Myself” when dreamy tones, light and fabrics of all kinds meet, connect, and guide themselves.
Who are you?
Victoria: My name is Victoria Ortega, I am a designer, stylist and fashion communicator. I was born in San Sebastián and I studied Fashion Design in Barcelona. I conceive fashion as an art through which you can express and transmit ideas, as well as finding new ones. When designing, I am mainly inspired by concepts or abstract ideas that I later materialize. As for aesthetics, I am faithful to the straight and pure lines but always adding details to enrich the designs.
Rob: My name is Rob Aparicio, I am a photographer and filmmaker. When I talk about my work, I have to start with the light, I use it to transmit timelessness, peace and nostalgia; it is the medium that most helps me connect with what I want to tell and transmit. I love to play with aesthetics and insert little secrets in each image. I was born in Madrid, in my adolescence I spent many years in Andalusia, and a year ago I moved to Barcelona, the most beautiful city and in which I am feeling the happiest.
What do you want to express with this project? What does it reflect and what is the concept?
Victoria: ‘I’ll Buy the Flowers Myself’ is inspired by the phrase ‘Mrs. Dalloway said she would buy the flowers herself’ with which Virginia Woolf opens her novel ‘Mrs. Dalloway ’. The project was born as a way to show the relationship between feminism, femininity and power. A feminine liberation in times in which, fortunately, feminism is a concept that has taken a lot of strength; however, sometimes, the vision that we have of feminism does not go beyond the concept itself. In this way the idea of the project is to try to develop this concept in depth and transfer it to other areas to go beyond the superficial vision that we may have of it.
Rob: A moment of connection with yourself, abstraction, timelessness.
How did this joint project come about?
Victoria: I met Rob through Instagram by chance and fell in love with his photography. The way he transmits so many sensations and emotions seemed precious to me. We both understood each other very well from the first moment and the whole process has flowed to a wonderful result. Working with creative people who support small projects from admiration and respect is a pleasure.
Rob: Victoria contacted me to develop with her the audiovisual part of her project “I’ll Buy the Flowers Myself”; In a few words, she made me fall in love with her collection and everything around her: sensitivity and elegance together with a strong feminist concept of liberation. I am fascinated by Victoria’s work and how she has known how to mix all kinds of garments, textures and sensations to make something completely her own.
What would you highlight about the project?
Victoria: Delicacy, subtlety, strength. The union of apparently contrary elements. Artisan details that enrich the garments, such as pleats and embroidery.
Rob: I love the idea of mixing so many sensations, elegance, nostalgia, timelessness, chaos, beauty… everything is reflected, both in the garments and in the images.
What projects do you have for the future?
Victoria: I do not rule out creating my own brand in the future, but after having lived through the process of creating a collection, I look for opportunities with which to gain experience and continue learning from others, especially in the field of communication.
Rob: At the moment, continue with my production company, expand my team and start filming on film. This summer I was able to shoot for the first time in Super 8, and with such a special and beautiful result… the road is beautiful, I don’t know where it will take me: fashion, video clips, artists… creating as a way of life.
Where can we find more about your personal projects?
Victoria: On instagram @victoriaortegastudio and very soon on my personal website.
Rob: On instagram @rob.aparicio and on https://www.robaparicio.com.
How do you identify with a platform like MYBARRIO?
Victoria: MYBARRIO is the perfect example that you can bet on sustainability, creativity and craftsmanship through a community of small creatives, all from good taste.
Rob: For me, MYBARRIO means dynamism, taste and sensitivity. It is my favorite blog to learn new things about this beautiful city, from creatives to special places.
Thanks Rob and Victoria for your time.
Models: Clara Casas @daziell and Lesley Grant @lesleygrant
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